Showing all posts within: data
“Could social media ever offer up a rich seam of customer data, or is it just a mine of useless information?” Marketing Week recently published an article sharing concerns expressed by businesses about monitoring social media for customer data. The first being the difficulty in pairing CRM databases with social media posts. Everyone’s talking about Continue reading →
Clever folks from Harvard have tracked 300 million tweets over a 3 year period to find out the mood of the USA during various hours throughout the day. Excluding the various disparities between the mornings and evening of different states (and all the other various inferences they must have made), this is an interesting study Continue reading →
If you’re the kind of person that feels that communication through the written word is too personal or perhaps too subjective, then daytum.com is for you. This nifty site (beta only i’m afraid) allows you to upload, visualise and share anything you can count. Instead of posting photos on my facebook, i decided to upload Continue reading →
