Showing all posts within: buzz
“Could social media ever offer up a rich seam of customer data, or is it just a mine of useless information?” Marketing Week recently published an article sharing concerns expressed by businesses about monitoring social media for customer data. The first being the difficulty in pairing CRM databases with social media posts. Everyone’s talking about Continue reading →
As Sex and the City is out in cinemas at midnight, we thought it would be a good time to see what brand tie-ins are generating the most buzz in social media. In the US, the brands that dominate the buzz around Sex and the City 2 are primarily HP and Apple, as people discuss Continue reading →
Social media currently has the world wrapped around its little finger – and no one seems to be complaining. Like a hungry plant, it yells ‘feed me’ and we oblige because otherwise we wouldn’t be able to play Farmville with our friends, or tell complete strangers the minutia of our day-to-day lives. It’s become a Continue reading →
If you read my previous post from last week you might be aware that I am not a big fan of Google’s new release, Google Buzz. Honestly, I feel that the release of the iPad is equally ridiculous. They have both created products for non-existing markets. The market Google Buzz operates in is already saturated, Continue reading →
As all you Gmail users probably are aware, this morning Google launched a new leap into the Social Media space. They call it Google Buzz, and it works very similarly to Facebook’s “What’s on your mind?” sharing functionality: You are able to share thoughts, links, photos, videos, RSS feeds etc. What sets it apart from Continue reading →
As we saw last weekend, buzz isn’t enough to predict the winner – there’s something good going for each of the contestants, so which one is the best prediction? Olly Murs has had the most buzz since 10 October and during the week leading up to this weekend’s final. Source: Brandwatch Stacey Solomon has the Continue reading →
After last night’s stunning X Factor performances, it’s time to make some predictions for tonight – based on what everyone is saying online. (Click to see a larger image). Over time, Danyl Johnson has had consistent buzz, with a higher than average number of mentions. Of the remaining five, Joe McElderry has had the least Continue reading →
(This is a snippet from a longer blog article) During September, 22,781 online conversations circled around one major topic: fashion. This autumn’s major fashion events displaying collections for spring and summer 2010 have now ended. When people are talking about fashion week, the main forum used is Twitter with 25% of all the conversation. Probably Continue reading →
Since we twittered about it yesterday I’ve been playing with the rather sinisterly titled We are hunted website which is utilising buzz to create a chart of the hottest new artists and songs. In their words they “aggregate social networks, forums, music blogs, Torrents, P2P Networks and Twitter to develop a daily chart of the Continue reading →

