Spreading Jam Blog / infographic

Earlier this year, we helped Marketing create a social media exam to put marketers and agencies to the test. These are the results.

After the devastation of the 2011 riots we saw hope break despondency and the communities of ‘broken Britain’ rally together to show courage and solidarity in the face of adversity. As quickly as social media was attributed to fueling the riots, so was it quick to facil ...

Over three weeks, a sporting event like no other gripped and thrilled its worldwide audience. And no I’m not talking about F1, cricket or golf (though outstanding sports all three). From the 2nd to the 24th of July, the gutsiest athletes on the planet battled, suffered and sacrificed as they climbed, descended and sprinted in the greate ...

Bloom have put together an interesting way of visualizing your social network; your most ‘active’ contacts are represented as clustered bubbles within a circle, with smaller contacts represented as single bubbles - a bubble bath infographic, if you will. (Let’s face it - the bubble colours do remind us o ...

The colour of a product is 85% of the reason you buy a product, or at least that’s what recent research by Kiss Metrics says.

Here is an interesting infographic showing us how marketers are using social media in 2010. The report shows us some interesting data including the average time invested in social media each week (less than 10 hours), how long a marketers’ business or brand has engaged in social media and the clear demand to do more to utilize social to ...

Clever folks from Harvard have tracked 300 million tweets over a 3 year period to find out the mood of the USA during various hours throughout the day. Excluding the various disparities between the mornings and evening of different states (and all the other various inferences they must have made), this is an interesting study into the data drive ...

Good news for technology clients - blogs and Twitter are great for technology as a topic. Flowtown have put together a beautiful infographic based on the results of a study by the Pew Research Center. Some interesting points coming out of this are that blogs seem to write a lot more about technology than traditional news sources, and Twit ...

As a social media planner, I log into Facebook every day to research, plan, manage and moderate on behalf of clients. As a person living in London in 2010, I use Facebook every evening to easily keep in touch with a core group of my friends, and passively keep up to speed with a few hundred other people-who-I-no-longer-physically-see. In ...