Spreading Jam Blog / fashion

The hottest blogs to watch for 2012

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Here at Jam, we love blogs. We spend all day working with bloggers and all night reading their posts. It would appear our mothers never warned us about getting square eyes. Given our blog-nerd-levels, we thought we'd share with you the blogs we think will continue to see growth throughout 2012...you know, in case you're stuck with nothing ...

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Slicker Than Your Average

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Yesterday Burberry showed their Prorsum collection at London fashion week. In keeping with previous years they had super slick live streaming of the guests arrivals and full show on their site and Facebook page. This year however they have gone further by rewarding their Twitter followers with Twitpics of the whole collection moments befo ...

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Branding me, branding you, aha

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With the rise of celebrity endorsements from Lady Gaga becoming the creative director at Polaroid, Justin Timberlake buying Myspace and every other celebrity dipping their toes into collaborations within the fashion world, is it now the turn of the big record labels? The latest edition to the fashion world is Sony BMG’s ...

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Snippet: What is fashionable online?

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(This is a snippet from a longer blog article) During September, 22,781 online conversations circled around one major topic: fashion. This autumn’s major fashion events displaying collections for spring and summer 2010 have now ended. When people are talking about fashion week, the main forum used is Twitter with 25% of all the ...

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Ready... steady... sale!

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It’s my first post for Spreading JAM and as the only girl I felt was right to bring some style to the proceedings. Recently we’ve noticed retailers jumping on the viral bandwagon by running flash sales – that’s items being reduced for short periods with notifications sent to a list of select subscribers who “theoretically” will tell ...

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