Spreading Jam Blog / 2012

Get Your Flag Out gets Paralympic Update

Social Mobile Aug 29, 12 by Dan Osburn

Get Your Flag Out, a fan-favourite app for the 2012 Olympic Games, has been updated to celebrate the 2012 Paralympic Games. Get Your Flag Out – Paralympic Edition lets you choose up to three countries to support and ale ...

Read more

Let Twitter be your Olympic Comedown Companion

Twitter Aug 14, 12 by Doron Salomon

Did you ever go on a summer camp when you were younger and get that lump-in-your-throat feeling when you were leaving? If not, I can safely say that as a veteran of many, both as a camper and a leader, I did. You’re so caught in the buzz of it all and running on adrenaline for the duration that only once it’s over do you have time to reflect ...

Read more

Socialympics: Twitter’s Quicker, but the BBC is Balanced.

Social Mobile Aug 6, 12 by Dan Osburn

It’s fair to say that coverage of sporting events has never pleased everyone – there will always be disgruntled viewers. Ten years ago people would retreat to forums or real-life conversation to moan, today the method of expressing one’s immediate disgust is primarily Twitter. The BBC have taken their fair share of criticism durin ...

Read more

OMG! Early Twitter Drama at the 2012 London Games

Social Media Jul 31, 12 by Dan Osburn

We knew that this year’s Olympic Games would be the world’s first Socialympics, with a record-breaking number of spectators tweeting, checking in and uploading footage to Instagram and YouTube. We also knew that we’d have unprecedented access to athlete’s live ...

Read more

Socialympics: Social Mobile Games if the Mobile Networks #Fail?

Jul 30, 12 by Dan Osburn

One of our major predictions about the Games last week was that one or more of the main mobile networks will crash. There's about 8 million people in London, and another 6 million are estimated to be visiting throug ...

Read more

Socialympics Predictions: what’s going down at the Games

Buzz Monitoring Jul 25, 12 by Dan Osburn

We’ve all been waiting for the Games with baited breathe for ages now – and the hour is finally upon us. We’ve got our research team ready to start sifting through all of the buzz, eager to produce insightful content. But before we do, here are some Socialympics predictions from ...

Read more

Jam is live from SXSW

Mar 12, 12 by Dan Osburn

Our team – Alex Miller, Jamie Kenny, Mel Kirk and Thom James – will be at all the best social media and mobile talks, dodgy cowboy bars and in the longest queues for a proper barbeque. And they’ll be reporting in often. We’ll be blogging daily on the ...

Read more

Welcome to the #socialympics

Social Media Feb 10, 12 by Dan Osburn

Social media is revolutionising sport, creating huge challenges and opportunities for rights holders, athletes, brands and the media, and transforming consumers’ experience of major sporting events.

Read more

12 Social Media Themes For 2012

Digital PR Dec 21, 11 by Dan Osburn

Welcome to the reboot: where we reset for the ascendancy of social business.

Read more

The hottest blogs to watch for 2012

Blogging Dec 20, 11 by Mel Kirk

Here at Jam, we love blogs. We spend all day working with bloggers and all night reading their posts. It would appear our mothers never warned us about getting square eyes. Given our blog-nerd-levels, we thought we'd share with you the blogs we think will continue to see growth throughout 2012...you know, in case you're stuck with nothing ...

Read more