Monday Morning Spread: 29 October 2012
Monday Morning Spread by Dan Osburn

Everything you need to know to get your week off the right start:
Twitter looks to Facebook as it tests “like” button
Concerned about semantics, Twitter are reportedly changing the ‘Favourite’ button to a ‘like’ or ‘star’ button.
Microsoft launched its most important software update for a decade this week and we could of showed you any number of campaigns, chats with Bill or Steve but settled on this rather lovely clip showing ‘the world getting ready for the launch of Windows 8’.
Are Everything Everywhere throwing away their first to market advantage with high price points and 500MB data packages?
Apple launched its latest bit of hardware - a (whisper it) Kindle-sized tablet.
Click the link to read a nice bit of analysis from Nielsen about how American consumers use their tablet devices and insight into what’s happening in the market
New trend report from agency JWT examined how deep the health / happiness connection goes and says, ‘brands should work to help bring about happiness and health rather than just speaking to it in messaging.’
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