Imagining a Facebook Phone
You may have seen the recent press speculation once again kicking around the idea that of Facebook are preparing to launch their own smartphone, so Steph Burnigham from our mobile team has developed a concept of the device that puts the focus firmly on users’ Friends.
The concept was based on the insight that a Facebook phone isn’t going to appeal to everyone - it’s for the diehard social butterflies that can’t go more than ten minutes without posting a status update, commenting on a picture or refreshing their news feed. Facebook users, keeping up to date with what their networks are doing is going to be central to the user experience.
The whole OS would revolve around users’ friends. Instead of choosing a medium first - phone, text, email etc. – Facebook phone users would firstly choose the friend you would like to get in touch with. Then they would click to call/text/email them or simply write on their wall or start an instant chat using visual cues such as profile pictures.
Photo sharing has always been central to the Facebook experience, the recent acquisition of Instagram and the launch of Camera proves this. However, by launching their own smartphone they would have the ability to integrate the filters and sharing direct from the initial click of the camera.
How would it be structured?
The home screen would function similarly to users’ profile page, with their cover photo forming the background image. Here users would see a snap shot of what messages they have received and from whom. There would be quick links to your closest friends and favourite apps and the news feed below.
This would be where users can quickly contact their friends and view their conversation history with them. It would include all of their profile info and quick links to photos, mutual friends and apps in common.
This would house links to all phone functions, plus hold your full friends list and apps links.