“Could social media ever offer up a rich seam of customer data, or is it just a mine of useless information?” Marketing Week recently published an article sharing concerns expressed by businesses about monitoring social media for customer data. The first being the difficulty in pairing CRM databases with social media posts. Everyone’s talking about Continue reading →
Aside from determining the allocation of public services and other very important uses, the Census has a place in the hearts of a certain group of people that rely on its accuracy: Genealogy Obsessives. When looking at all the buzz online in the UK about the census, nearly 10% of non-news posts were on genealogy Continue reading →
Bloom have put together an interesting way of visualizing your social network; your most ‘active’ contacts are represented as clustered bubbles within a circle, with smaller contacts represented as single bubbles – a bubble bath infographic, if you will. (Let’s face it – the bubble colours do remind us of having a bath.) As those Continue reading →
IKEA has a dream. And as it turns out, that dream is my dream too – Self-cleaning kitchen counters no less!! According to a recent study, our collective dream of a future kitchen will be able to do all sorts of freaky and highly advanced things like reading our moods and suggesting recipes. It’s not Continue reading →
Good news for technology clients – blogs and Twitter are great for technology as a topic. Flowtown have put together a beautiful infographic based on the results of a study by the Pew Research Center. Some interesting points coming out of this are that blogs seem to write a lot more about technology than traditional Continue reading →
As Sex and the City is out in cinemas at midnight, we thought it would be a good time to see what brand tie-ins are generating the most buzz in social media. In the US, the brands that dominate the buzz around Sex and the City 2 are primarily HP and Apple, as people discuss Continue reading →
With the recent news of AOL’s plans to sell or scrap Bebo, we thought it timely to have a look at how they’ve been doing lately. While Facebook has been lapping up new users, Bebo has been on a steady decline, along with Myspace, as the two become closer and closer competitors. Bebo has a Continue reading →
As we saw last weekend, buzz isn’t enough to predict the winner – there’s something good going for each of the contestants, so which one is the best prediction? Olly Murs has had the most buzz since 10 October and during the week leading up to this weekend’s final. Source: Brandwatch Stacey Solomon has the Continue reading →
One thing is clear, and it’s that Danyl Johnson and Olly Murs are the only contenders for winner of The X Factor. Joe McElderry and Stacey Solomon’s buzz doesn’t compare, but which one will go home tonight? Joe has had the least buzz overall despite his many fans. Stacey has generated more mentions overall, but Continue reading →
After last night’s stunning X Factor performances, it’s time to make some predictions for tonight – based on what everyone is saying online. (Click to see a larger image). Over time, Danyl Johnson has had consistent buzz, with a higher than average number of mentions. Of the remaining five, Joe McElderry has had the least Continue reading →
