Earlier this year, I uncovered a shocking fact. No, it wasn’t changes to Facebook (again) or the lack of iphone 5, it was how much money we had raised for charity last year. I was really surprised how small the amount was and my frustration at this has evolved into a rather ambitious financial target. Continue reading →
Jam has been working with Médecins Sans Frontières to help promote their new campaign MSF Delivers. This campaign highlights the work MSF does delivering babies in humanitarian emergencies across the world. The campaign focuses on the experiences of midwife Samantha Perkins, 29, from Kettering, who has spent nine months working with MSF in a war-torn Continue reading →
An open letter to brands of the world attempting social media. Dear Brand Manager @ Blue Chip Company, Thank you for trying to involve me in your advertising; I understand that this is your first foray into social media and you are very excited about engaging with the general public. And yes, I know that Continue reading →
So, you’re a Facebook savvy individual and you know your ReTweets from your @replies. You’ve checked into Google HQ on Foursquare via your 3G enabled company-expensed iPad. Because of this important business acumen you’ve been tasked with defining a social media strategy for your company. Great! But like many of us surrounded with so many Continue reading →
I’ve always been a big fan of O2, they succeeded in turning Britain’s most famous white elephant into a trendy live music arena, they were the first to get the iPhone exclusivity contract and all in all, I have been a happy customer of theirs over the years, but when it comes to their social Continue reading →

