Subject matter variation between blogs & traditional press
Good news for technology clients – blogs and Twitter are great for technology as a topic. Flowtown have put together a beautiful infographic based on the results of a study by the Pew Research Center.
Some interesting points coming out of this are that blogs seem to write a lot more about technology than traditional news sources, and Twitter responds much more to technology than topics like the economy and the weather.
Unsurprising, giving the technological nature of the medium but this research certainly indicates which angle to take when doing outreach for a new campaign.
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