Since the beginning of December Google have been doing a huge promotional push surrounding their browser Google Chrome. The campaign leads with the message that Chrome is a faster browser and is utilising various channels such as press, digital and traditional outdoor as well as online across 12 European countries. The push comes as the Continue reading →
With this being my very last post of 2009. I thought i would post about a singer/songwriter who has used this year to develop a huge social media fan base and is likely to big in 2010. Last week a friend of mine sent me a link to London born Mia Rose singing in Youtube Continue reading →
With the snow beginning to fall in W1, and the days drawing in like a collar against the cold, the elements are pointing towards one thing: Christmas is almost here! To celebrate, i-level has gone and created a christmas cracker of a game: Rooftop snowball challenge Despite a misspent youth playing duck hunt, I’ve only Continue reading →
QR codes have failed in most places but Japan. The reason being their simply isn’t enough awareness about how to read them to make them a viable platform for advertisers. In Japan though, that educational piece is driven by the government and the operators, meaning more people know about it and crucially all handsets sold Continue reading →
As we saw last weekend, buzz isn’t enough to predict the winner – there’s something good going for each of the contestants, so which one is the best prediction? Olly Murs has had the most buzz since 10 October and during the week leading up to this weekend’s final. Source: Brandwatch Stacey Solomon has the Continue reading →
Really like this Facebook campaign by Ikea, One of those ideas that you think…damn that is so simple I wished id thought of it. To promote their new store opening in Malmo, Ikea set-up a Facebook profile for Gordon Gustavsson, the store’s manager. Pictures of the stores showrooms were uploaded to Gustavsson photo album. Any Continue reading →
One thing is clear, and it’s that Danyl Johnson and Olly Murs are the only contenders for winner of The X Factor. Joe McElderry and Stacey Solomon’s buzz doesn’t compare, but which one will go home tonight? Joe has had the least buzz overall despite his many fans. Stacey has generated more mentions overall, but Continue reading →
YouTube has recently asked their customers what they are missing from their favourite video host. The result was a large outcry for something that goes well in line with Twitter’s genius: Simplicity. Most YouTube users want to watch videos with minimum hustle. However, there is one smaller group of people, that is very important for Continue reading →
Thought I’d update you with a follow up to my last blog post about the changes to Facebook. French site PC INpact has unearthed some screen grabs of the new layout. They’re not too different from those available over at the developer roadmap, but they do show how photo pages and drop downs will work. Continue reading →
