spreading jam

No prizes for originality today I’m afraid, but the death of an icon has triggered an amazing online response, with Facebook groups, Tweets, Last.FM plays and search volumes that prompted Google to think it was “under attack” all supplemented by an unhealthy amount of pretty rubbish jokes.

At last count, 561 groups have been created today around R.I.P Michael Jackson with over 300,000 members. We have tracked the largest group over an hour this afternoon and have witnessed staggering viral growth in real time.

So with such viral momentum behind these groups, the only question left to ask is, where is my invite!?